In this third article in the series on social media marketing (SMM), we look at some of the basic data that relates to SMM and digital marketing (DM), the broader area of marketing in which SMM fits. For the purposes of this article, let’s assume that you have been...
Have you ever considered blog writing? In this edition of PEGblog, Faeron Wheeler gives us 10 valuable tips for better blog writing. Blog writing has become something of an artform on its own. There are rules and best practices that define the skill of writing...
A good editor can add significant value to the quality of a thesis. In this edition of PEGblog, Jacqui Baumgardt tells us why and how. The worth of a thesis A thesis is the personal work of a student attempting to achieve a master’s or doctoral degree in a...
In the first post in this series, we defined professionalism and identified three criteria for being a professional editor. We looked at skill and knowledge in the second post. Now it’s time to think about what it means to charge for professional editing and...
Who is at the heart of the New Hart’s Rules? Helena Opperman tells us his story. His gloves were neatly folded on the shore; his body was found floating in Youlbury Lake near Oxford. It was 9 October 1916 and a few months into the third year of the First World...
